Introducing the all new BMW M850i.

An unexplainable sensation, from the highly refined V8 engine to the elegant leather interior. This exclusive new piece features a soundtrack created from the sounds of this new 8 Series by the Audio Visual artists, NONOTAK Studio.

Client: BMW USA
Agency: Critical Mass
Creative Director: Evan Jones
Senior Art Director: Lucy Ji
Director: Sean Edwards
Director of Photography: Tom Kucy
Production: Wander & NONOTAK studio
Producer: Josie Van der Velden
Music: NONOTAK studio

2019 Communicator Awards Excellence Gold award in Content & Marketing - Social Video

Alexa Mini / Leica Summicron-C