BMW x NONOTAK


Introducing the all new BMW M850i.

An unexplainable sensation, from the highly refined V8 engine to the elegant leather interior. This exclusive new piece features a soundtrack created from the sounds of this new 8 Series by the Audio Visual artists, NONOTAK Studio.

Client: BMW USA

Agency: Critical Mass
Creative Director: Evan Jones

Senior Art Director: Lucy Ji


Director: Sean Edwards

Director of Photography: Tom Kucy
Production: Wander & NONOTAK studio
Producer: Josie Van der Velden

Music: NONOTAK studio

Alexa Mini / Leica Summicron-C